Precautionary allergen statements may be doing your brand more harm than good. Every day, 32 million Americans who suffer from food allergies – and their families – must stay vigilant about the foods they eat at every meal and every snack. Some may suffer from minor, subjective reactions while others can have an anaphylactic reaction or even die. Despite this, because of the distrust the allergic population has of product labels, primarily due to the proliferation of precautionary allergen labeling, many take dangerous risks when it comes to food. This webinar provides insight into how the food allergic community views precautionary allergen statements and how the industry can start to regain their trust by taking a risk-based approach to finished product labeling.
Join TAG’s Director of Food Safety, Brent Kobielush, Ph.D., and SafetyChain for FSMA Friday on February 25, 2022, as they explore the risks with product allergen labeling.
